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Breathing New Life into Anti-Smoking Campaign - Malaysia

The 'Tak Nak' campaign received a new thrust during the recent Ramadan to deter cigarette smoking, the Health Ministry conducted a Nafas Baru (New Breath) campaign during the recent Ramadan.


Turkey Increases Free Radio and Television Time for Anti-Tobacco Advertising

Since 1996, Turkey has mandated that radio and television stations provide a minimum of 90 minutes of free air time every month for anti-tobacco educational programming and advertising. However, television channels generally showed these advertisements very early in the morning or late at night, and thus few people were exposed to their anti-tobacco messages. 2003, the head of the Turkish parliamentarian health commission began drafting new tobacco control legislation. A provision was included to mandate broadcasts of anti-tobacco educational programming during daytime and early evening hours (8:00–22:00) so that messaging would reach increased numbers of adults and also be more likely to reach children.


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